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Choose Plastic Negative with EarthPup

Creating A Better Future For Our Planet And Our Pups.


Removing twice as much plastic waste as is used in every product we sell.

That Is Our Plastic Negative Promise.

rePurpose Global x EarthPup: Plastic Negative Certification

"EarthPup started with a mission to make healthy and drool-worthy dog treats that help our planet. We follow the triple bottom line of pups, people and planet at every decision. We are thrilled to partner with rePurpose Global to make EarthPup the first plastic negative pet food company in Canada! At EarthPup, we are constantly looking for ways to reduce our impact and this is a huge step forward."

Lucy Cullen - Founder & CEO, EarthPup

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How It Works

1. Measure

EarthPup donates a percentage of every product purchase to fund the collection of 105 kgs of low-value plastic waste from oceans and landfills every year. 

2. Compensate

Low-value plastic is collected, processed, and, reused by Taka Taka Solutions - a social enterprise in Kenya that employs and empowers waste pickers to tackle plastic waste.

3. Reduce

EarthPup will work with rePurpose Global to reduce the future use of virgin plastics in their products and build a more circular business and delivery model for their company.

takataka waste management solutions
takataka waste management solutions

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takataka waste management solutions
takataka waste management solutions

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Takataka waste management solutions
Takataka waste management solutions

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takataka waste management solutions
takataka waste management solutions

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In Partnership With Taka Taka Solutions


KGs of Plastic Waste Diverted

From Oceans and Landfills


Waste Workers & Family Members Provided with Additional Income


Tons of CO2e Emissions Avoided

Offset Enabler: 



Plastic Offset Project: 

TakaTaka Solutions


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EarthPup's Sustainability Journey

Sustainable Sourcing

Not only does every bag of delicious EarthPup treats upcycle nearly half a pound of surplus vegetables from going to landfill, but a portion of our proceeds go towards rehoming rescue dogs. 

An Ongoing Journey

EarthPup is helping rescue dogs to find a safe and loving home while addressing food waste and plastic waste. By going plastic negative, EarthPup is working towards a truly circular economy model that is leading the way in pet food.

The Plastic Negative Shift

To further pursue their mission to protect the planet, EarthPup has gone Plastic Negative. Through its partnership with rePurpose Global, the company is funding the removal of twice the amount of plastic that they use in their operations and empowering waste workers to fight plastic pollution in their communities.

This is how much plastic you waste every year. 

Find out how you can go Plastic Neutral today. 

About rePurpose Global

rePurpose Global is the world's leading Plastic Action Platform dedicated to reducing waste, reviving lives, and restoring nature's balance. Through our pioneering ecosystem of solutions that span across advisory, action, and advocacy, we help people and companies calculate, reduce, and offset their plastic footprint, while empowering grassroots innovators on the cutting edge of solving for our planet's future.

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